There is no coincidence. Only the illusion of coincidence. That’s at least what V thought.
In real life there is a space for coincidence. Some cases of coincidence turns out to be dangerous, so of them are more of the serendipitous kind. Anyway, we can console ourselves that minutiae details of our lives are not routinely manipulated.
Which is less and less what we can say about our virtual lives. What we see is predicated on what we are supposed to see, not on what we want to see. We are fed on a apparently limitless supply of self-reinforcing messages that we are supposed to see. We are conditioned to behave. Increasingly there is no coincidence and there is even less illusion of coincidence.
Which would not be so bad if we could trust that this is four our own good. That those giant operators of our Web are actually caring for us. Not that they are caring for their shareholders and their wallets. Not that they do not want us to think or to experience any intellectual stimulation. Critical thinking, so it seems, goes down the same way as critical reading: down the drain. Indiscriminate clicking (or tapping) is the future.
So, a challenge for you. No, I am not asking you to turn off your computer, tablet or a phone. That would be too much of a sacrifice. But I am asking you to think while browsing. I am asking you to spot the illusion of coincidence, to spot a glimpse of an algorithm that controls our collective lives.
While at it, think whether they are for your won good or whether they exploit you . Think whether you can trust those who operate the Web. If you cannot trust, think what you should do with it.